Photo by Warren Little/Getty Images
Day controlled The Masters social media discussion with his bold choice of clothing, bringing the trolls out.
Once again, Jason Day and Malbon Golf have taken over the social media discussion. At the 88th Masters Tournament, the Aussie wore baggier pants on Thursday and a bold sweater vest on Friday at Augusta National.
It isn’t the first time Day’s fashion choices have caused havoc online. Day left Nike at the beginning of 2024. He made his debut in Malbon at The Sentry with a baggy pant. Most fans hated them prompting the trolls to come out and play on social media.
Throughout the season, his fashion choices have been at the forefront because they are different. They aren’t the traditional country club fit. Some trousers are slightly baggier, and the patterns are more out-of-the-box.
Malbon beats to its own drum, but the brand isn’t stupid. By creating these unique looks, the created discussion plays into their hands. People create noise around its clothing, which, in return, is free marketing. They are getting eyes on their products regardless of whether people like them or not. So fans can complain all they want; it isn’t going to make the brand change who it is.
Looks like that time for folks to get mad over clothes again.
— Malbon Golf (@MalbonGolf) April 11, 2024
Day’s pants went viral on Thursday, and the reactions were priceless.
A reference to MC Hammer is always a winner.
Fans absolutely lost their marbles after he rocked those pants, especially with the wind gusting furiously.
The pants received mostly negative reactions, but the sweater vest received mixed reviews. However, we chose the funniest ones to share because it’s truly hilarious to see people get this upset about clothing.
Pretty cool of Jason Day to wear his throwback AND1 Tour jersey from 1999 at @themasters.
— Zack Z (@DewSweepingDad) April 12, 2024
Given the funny baggy pants yesterday and the walking billboard top today – my guess is his wife is still in AUS and he is dressing g himself in the morning.
— Ryan Matenchuk (@ryan_matenchuk) April 12, 2024
Fashion isn’t made for everyone to like. Malbon won’t please every consumer in the golf world, but they are creating discussion. This brand is taking a risk where most are just giving fans another floral moment that feels new.
Fans don’t have to like it. Some will, and that’s who Malbon’s demographic is. Golf fashion is slowly evolving, which will help the game grow further.
Malbon Golf knows what it’s doing, though. They are the talk of Augusta National and the Masters Tournament.
Savannah Leigh Richardson is a golf staff writer for SB Nation’s Playing Through. For more golf coverage, be sure to follow us @_PlayingThrough on all major social platforms. You can also follow her on Twitter @SportsGirlSL and Instagram @savannah_leigh_sports.